Afrobeats star B-Red gets brand ambassador endorsement

Nigerian Afrobeats singer and songwriter, Adebayo Adeleke, populalry know as B-Red, has emerged as the ambassador of the entertainment company, Countryside Group. According to a statement made available to PUNCH Online on Monday, the Group Chief Executive Officer, Dr George Ndubisi, popularly known as Dr Blow Money, described the partnership as visionary and strategic. Ndubisi emphasised that the decision was intentional, adding that the collaboration signals a bold new chapter as the company positions itself as a globally recognised multi-sector enterprise. “Countryside Group is building a global African brand rooted in innovation, credibility, and excellence. B-Red represents influence, resilience, and international recognition. We require ambassadors who reflect our ambition and global outlook. This partnership is about the future. “As brand ambassador, B-Red will actively participate in corporate campaigns, national and international promotions, digital activations, brand engagements, and strategic events representing the Group’s diverse portfolio,” the statement read. Also speaking, B-Red expressed enthusiasm about aligning with the company’s vision, saying, “I am proud to partner with Countryside Group. “This is not just about endorsement; it is about vision, growth, and impact. I believe in what the company is building. I am committed to representing the brand with excellence both in Nigeria and in the global market.”